"The range of what's acceptable here runs broad. You won't be judged for choosing trousers over skirts, or making a decision to compress your chest for ease of movement, or wearing any color you please. So comfort's going to be the first step, before what suits you. Comfort for your chosen work, comfort for moving around in."

Annabel almost visibly sets aside her sales persona.

"With your lighter hair, some people would put you in dainty pastels, but I think that would do you a disservice. You're bold, and would thrive in colors to match that."